Nature Based Agri Solutions Ltd.

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Brand Identity

Work done for Anchor Studio

This identity gets its inspiration from five key characteristics: 

- nature 
- sustainability 
- landscape 
- farming 
- people 

The design combines these elements, each element represented by a ring, in a unique way. 

The design can also be seen as representing a Triskele, a well-known Celtic symbol. The Triskele features spirals representing the three domains: earth, sea and sky. 

It, also, subtly references a landscape bearing the mark of the sun and hills. 

The main branding goal was to create a modern and organic aesthetic. This is achieved by using a warm and earthy colour palette partnered with a strong typeface.